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    • How Social Media Is Defining the Way to Market The world has changed tremendously; if you could go back fifty years, you will find it hard to live, everything would seem unmanageable, no mobile phones, no internet, no social media. Over the years, the world has changed; these changes have [...]

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      Top Social Media Marketing Strategy Social media marketing is compulsory for businesses, whether big or small. Sadly, there are business owners who fail to realize the role social media marketing can play in the growth of their business. Most times, they believe that since they do business within[...]

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      As branded content saturates social media platforms, it’s become harder for marketers to connect with audiences in relevant and meaningful ways. Some consumers have even ended up with social media burnout! This happens when a person experiences the physical and mental consequences of excessive [...]

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      A Guide for Small Businesses on Online Reputation Management

        One of the things that can help your small business grow your revenue is word-of-mouth. In the digital age, this means creating and maintaining a positive online buzz; a solid presence that helps generate leads. Reputation management for small businesses creates a positive impact [...]

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      When to Ask for Feedback From Customers For many businesses, it's uncomfortable to ask customers for feedback. In the age of online media, however, reviews are essential. Search engines such as Google reward sites with a prominent place in search results if they have star ratings and guest [...]

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      Google tells all in an infographic entitled “How Search Works” how they search and present the most relevant information on topics you are interested in.   First Google has crawled and indexed at least 30 trillion individual pages on the web.   They do this on a regular basis as this number [...]

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      A mobile friendly website will make your business more accessible to customers and prospects. This guide will outline why you need a mobile friendly website and how to implement one for your business.   Why is this Important? Mobile friendly websites, also known as responsive websites, represent a [...]

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      Creating valuable content for you website is important. Making sure you follow proper strategies will get you positive SEO results. Content needs to be of value to your readers. You cannot just post a bunch of useless fluff and expect people to look to you for information. Give them what they are [...]

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      Ever wonder what the top 10 Colors That Increase Sales, and Why are? Found this great article on how colors can affect your marketing campaigns. We all know that colors can affect our emotions … this article explains how the colors you use can affect the people you are marketing to. Marketers and [...]

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        Are you using infographics to market your business?  If not … you should be!!   People LOVE to share images, but they really like sharing images that have useful information in them.  There is the saying “a picture is worth a 1000 words.” With the combination of images and text in an [...]

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